Marketing for exterior & building envelope contractors.

Most insurance-aware home service category outside roofing.

$1,800–$5,500 · Year-round, fall spike

Higher margin than seamless install — premium category.

$1,200–$4,500 · Spring/fall peak

Frequent recurring service — strong subscription opportunity.

$180–$450 · Fall + spring spikes

Highest LTV in home service. Most aggressive paid acquisition.

$8,000–$45,000 · Year-round, storm-cycle driven

Often sold alongside windows and exterior paint as a 'whole exterior' play.

$8,000–$28,000 · Spring/summer peak

Energy efficiency claims and tax credit positioning matter.

$6,000–$30,000 · Year-round, spring peak

Often paired with window or siding work — bundle pricing.

$1,500–$6,500 · Year-round, spring/fall peak

Weather-dependent scheduling — KC humidity and rain shrinks the window.

$3,500–$12,000 · Spring through fall

Niche, low competition in KC market — easy Map Pack wins.

$5,000–$22,000 · Warm months only

High craftsmanship signal — portfolio quality is everything.

$3,500–$25,000 · Spring through fall

Often discovered during home inspection — pre-sale urgency.

$1,200–$8,500 · Warm months

Pre-winter demand is concentrated and predictable.

$300–$8,500 · Fall demand spike

Usually subcategory of gutter or siding contractor.

$1,500–$6,500 · Year-round, fall peak

Low barrier to entry — many competitors of varying quality.

$250–$1,200 · Spring/summer peak

Soft washing (chemical, not pressure) is the proper method.

$350–$1,800 · Spring through fall